Ranked The Top 100 Most Valuable Brands In 2022 Visual Capitalist 7.6%. automobiles. $400 billion. 7.4%. healthcare. $33 billion. 0.6%. media is the second most valuable sector— 19% of the top 100 brands fall under the media and telecoms sector, including google, facebook, and wechat. covid 19 is partly the reason for this, as media consumption increased throughout the global pandemic. Best global brands has been the world’s preeminent study of brand valuation since 2000 – and as we celebrate the 25th year of our influential ranking, we’ll be reflecting on the lessons we can learn from a quarter century of data; sharing current trends and learnings from the past 12 months; and looking toward the future, predicting what to expect in branding for the next 25 years.
Ranked The Top 100 Most Valuable Brands In 2022 2022 06 15. martin. guo. editor in chief, kantar china insights, china. apple sits on top of the kantar brandz™ most valuable global brands 2022 ranking and is on track to become the first trillion dollar brand. with a brand value of $947.1bn, apple stands out for its high degree of differentiation and continued diversification across its. For the first time ever in 2022, the average brand value of a best global brand has reached over us$3 trillion. the overall value of the top 100 brands has reached $3,088,930m, a 16% rise from. Go back to:. The combined value of the world’s top 100 most valuable brands has increased by 23% to $8.7 trillion over the past year, highlighting the importance of brand strength in navigating an unsettled global economy. thirty seven brands improved their ranking this year. in 2022, over three quarters of brand value originated from us companies.
Ranked The Top 100 Most Valuable Brands In 2022 Go back to:. The combined value of the world’s top 100 most valuable brands has increased by 23% to $8.7 trillion over the past year, highlighting the importance of brand strength in navigating an unsettled global economy. thirty seven brands improved their ranking this year. in 2022, over three quarters of brand value originated from us companies. Microsoft overtakes amazon in interbrand’s 2022 best global brands report. apple retains top spot as the top 100 brands ranking exceeds more than $3 trillion for the first time – a 16% increase since 2021. airbnb (#54), red bull (#64) and xiaomi (#84) are new entrants for 2022. microsoft (#2), tesla (#12) and chanel (#22) see the greatest. The graphic above, using data from the latest edition of the report, highlights the top 100 most valuable brands in 2022. editor’s note: this ranking measures the value of brands, which can be thought of as marketing related intangible assets that create a brand identity and reputation in the minds of consumers.
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